The Triumph of Specialty Coffee: 3.2% Growth in the European Market in 12 Months, Lombardy Leads with 20 Specialized Roasteries

We are excited to share the latest news from the world of specialty coffee! According to Andrea Postolache, global marketing product director & head of marketing Italy at Julius Meinl, it seems that high-quality coffee is gaining ground in Europe. While the trend is more pronounced abroad, in places like China and the United Arab Emirates, Europe is not far behind, with Germany, Romania, and the Czech Republic leading the consumption.

According to the World Coffee Portal’s Project Café Europe 2022 report, the European market has seen significant growth of 3.2% in the last year, bringing the total number of outlets to 40,675. And this is just the beginning, as it is expected to exceed 40,890 in the next 12 months!

Lombardy at the Forefront

Speaking of production, Lombardy takes the lead, boasting about 20 companies, including roasteries and entities specialized in coffee roasting. The “specialty” trend seems to be infecting both consumers and businesses. Fabio Sipione, judge coordinator of SCA Italy, emphasizes that, just like with food, there is a growing demand for gourmet experiences, a maximal expression of the product.

The Boom of Gourmet Experience

“Customers no longer satisfied with mediocre coffee decide to evolve,” says Fabio Sipione. The modern consumer seeks the utmost in their experiences, whether it’s beer, oil, or coffee. This demand has led to the global spread of specialty coffee consumption, characterized by careful selection and production under particular climatic and environmental conditions, giving coffee a distinctive taste and aroma.

A special thanks to brands like Lavazza, illycaffè, and Julius Meinl, who are responding with selected blends, scores above 85, and a commitment to the widespread distribution of specialty coffee.

In Conclusion

Specialty coffee is a growing and evolving reality, conquering ever-expanding territories. Continue to follow us on to stay updated on the latest trends, news, and reviews in the world of professional coffee machines.

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